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July 2026 Issue of RV Executive Today


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Table of Contents

10 What’s In Your Control? Five Fundamentals That Increase Sales
Jered Sobel outlines five proven sales fundamentals dealers can control in any market, from strengthening follow-up and customer presentations to building long-term sales success through consistent training and execution.

12 RVDA Launches Dealer Satisfaction Index (DSI) Survey
RVDA encourages dealers to participate in the 2026 Dealer Satisfaction Index survey, providing confidential feedback to help strengthen dealer-manufacturer relationships and improve the customer experience.

16 Leadership Is… Building Belief
Dustin Kaehr explains how leaders can build confidence and improve performance by creating opportunities for employees to experience success before raising expectations.

18 Axos Capital Solutions Uses Technology, Industry Experience to Serve Dealers
In a Q&A, Ross and Robert Perrelli discuss inventory management, floorplan lending, technology, and how dealers can position themselves for success in today’s lending environment.



ALSO
14 No Tax on RV Loans Legislation a Highlight of RV Industry Advocacy Day
15 RVDA Board Approves Repair Event Cycle Time Resolution, FY27 Budget
20 Selling Smart: How to Maximize Wealth When Exiting Your RV Dealership – Part 1
23 Are Your Employees Safe?
24 End of Discussion: Small Dealers Are Targets Too
26 Don’t Fall for the Trap: Guard Yourself Against 2026 RVDA Hotel Scams
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RV DEALERS ASSOCIATION (RVDA)

3930 University Drive
Fairfax VA 22030
P: (703) 591-7130
F: (703) 591-0734

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