Table of Contents
9 Quick Takes
September's topic: Millennials and what they bring to the job.
10 Positive RV Retail Market Trends Continuing
Demand for towables grew 12 to 14 percent during the early summer, and dealers were generally satisfied with their inventory levels.
12 How Strong Employee Retention Practices Create Value in Your Dealership
Want to keep that awesome staff of yours? Better feed them.
14 Stop Talking About Customer Service
Success comes from action, not good intentions, says popular author/speaker Lisa Ford.
17 The Purchase Is the Wedding, but the Service Is the Marriage
The relationship between the customer and the service department is like a marriage--it can last for years or be cut short.
18 How to Tap into the Pent-Up Demand for Service
There's plenty of new business out there if you're ready to make some adjustments to your service department.
29 10 Things Customers Won't Tell You
Here's why they took their business elsewhere.
30 Selling to Women: The Differences You Need to Know
Put on your most professional persona and be prepared to answer lots of questions.
32 Dan Saltzgiver: A Commitment to Training that Goes Beyond the Dealership
Employees at Saltzgiver's dealership get raises for becoming certified. And they lose them if they fail to stay certified.