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2017 Schedule of Events
Partners in Progress Meetings
Society of Certified RV Professionals Reception
Young RV Executives
Reasons You Should Attend
Who Should Attend
Social Media/e-Marketing Track
Young RV Executives
Earn Continuing Education Units (CEUs)
List of 2017 Exhibitors
For Exhibitors Only
Vendor Training Plus
Featuring the 2017 speakers for the RV Dealers International Convention/Expo!
Tracks include: Dealer/GM, Sales, F&I, Service, Rental, Parts and Social Media/eMarketing.
Check back for workshop and speaker information as they are confirmed.
Barlow went to college to become an airline pilot. However, the fame of television lured him into changing majors. Thus, a broadcaster was born! After college, Barlow became a TV Producer at Tulsa’s NBC affiliate. Within a short amount of time, his talents allowed him to rise on the corporate ladder and become an Executive Producer. In 2008, Pineapple Advertising was born. With growth stemming from the south and east, Pineapple quickly became known for it's creative, it’s placement formula, and it's ability to manage projects. Today, Barlow heads up a long list of clients from Harley Davidson dealerships to top of the line car dealerships, to BBQ restaurants and jewelry store chains across the US.
All Out Performance
Janelle Barlow’s middle name is passion, or at least it should be! She’s passionate about customer service, branding, and complaint handling and the strategic intersection of these concepts. She’s a business person, a best-selling author, a speaker, and a consultant for the past 30 years to some of the world’s leading corporations. She has won a number of speaking awards, including being named a Legend of the Speaking Industry in 2015. She currently lives in the heart of customer-service land — Las Vegas, where she watches Service and Branding come together on a daily basis.
Ken worked for 25 years in fixed operations departments, working for franchised dealers first as a technician, then shop foreman and ultimately fixed operations director for a large dealer organization overseeing 300 employees grossing over $800,000 per month in fixed ops. Currently, he runs the sales operation for DealerPRO Training, where he has worked with hundreds of RV and automobile dealerships for the last 11 years as director of sales. Ken’s vast experience in the U.S. and Canada, helping dealers increase profits in fixed operations and improve their overall performance, has led him to become one of the industry’s most knowledgeable guest speakers. He has spoken at RVDA, NTP Stag, Performance 20 groups, and Hunter Engineering-sponsored workshops among others.
Cahan & Company
Linda Cahan, of Cahan & Company, has a proven track record of helping retailers look better to sell more. She consults with retailers of all sizes and categories to improve their bottom line through creative and appropriate visual merchandising and store design. Other than her extensive experience with almost all retail categories, what also sets her apart is her understanding of how energy and light move through a space and how that impacts sales. Her deep understanding and experience with retail color psychology, texture and form help increase sales and develop customer loyalty.
The Omnia Group, Inc.
Carletta Clyatt, SVP at The Omnia Group, brings personality and over 15 years of business-to-business consulting experience to help companies effectively select, manage and engage their biggest asset…people. She understands that the more you invest in their success, the more you get back.
The George Dans Group
Motivational speaker George Dans is fired up with passion and drives to help everyone he meets develop themselves to success. George speaks to companies who are looking for real world training solutions, backed with the motivational training to implement what they learn. George has been training RV dealers since 1999 and has presented well over 750 keynotes and workshops and can relate and teach today's sales people. His style is inspiring and motivating and backed with real world training content which is needed for today's professional researcher who is your customer.
Level 5 Advertising
The VP of Digital Marketing at Level 5 Advertising, Rich DeLancey is a digital advertising specialist who generates real leads for clients in the Automotive, RV, and Power Sports fields. Rich works with over 300 dealerships in the United States and Canada, including 10 of the RV Business Top 50. DeLancey has over 20 years of sales experience across traditional and digital mediums. Rich has spoken for many renowned organizations such as NADA, Digital Dealer, NIADA, AutoCon, RVDA, National Association of Broadcasters and the Radio Advertising Bureau.
With 35 years of hands-on, results-oriented executive management experience in the automotive industry, Harvey prides himself on being able to see the big picture. His ability to clarify issues and thoughtfully discuss potential solutions has been beneficial to his role on the Ally Performance Development team, and makes him a valuable asset to dealer relations and training Harvey is Ally’s West Region Trainer.
A World of Training
David T. Foco is a dynamic, competitive management professional with over 35 years’ experience in the retail/commercial automotive and RV industry. David is an imaginative, innovative individual with prove management, sales, service, advertising, marketing, training and new business development skills. A history of significant profit, volume and customer satisfaction achievements, which illustrates the ability to combine cost control, revenue growth and process improvements through effective staff training and motivation has been David’s success. For many years, he has been dedicated to training others to succeed, and has helped hundreds of employees nationwide to become more successful themselves. David became vice president for A World of Training in 2008. David works in dealerships helping dealers increase their business through effective communication, enhanced processes, effective hands on training, and an intense work ethic. David has written articles for magazines such as RVPro and RV Executive Today. He has been invited to speak at 20 group meetings as well as dealership sales and service meetings. David’s energy and enthusiasm and light-hearted approach, is a trait that continues his relationship with everyone/dealership he meets.
James Ganther, Esq.
Mosaic Compliance Services, LLC
Jim Ganther is a graduate of the University of Notre Dame and the Notre Dame Law School. After establishing his career as a business attorney and litigator in Washington, D.C. and Tampa, Florida, he became in-house counsel for an F&I brokerage where he focused on legal issues affecting automobile dealerships. In 2006, he founded Mosaic Compliance Services, which provides customized web-based compliance management systems for dealerships. Jim is an AV-rated attorney, a member of the National Association of Dealer Counsel, and was designated by F&I and Showroom Magazine as a member of their national "Who's Who in F&I."
Mosaic Compliance Services, LLC
Randy Henrick is an experienced vehicle dealer compliance and consumer credit attorney and consultant. He was the regulatory and compliance attorney for Dealertrack, Inc. for 12 years and authored all of Dealertrack's Compliance Guides. Randy also was the thought leader for Dealertrack's Compliance product and worked with numerous dealers and trade associations. Randy has over 30 years’ experience in consumer credit and compliance. Prior to working for Dealertrack, Randy worked for GE Capital, Citibank, MasterCard International, and Fleet Boston. Randy operates a consulting business for dealers that provides assistance with regulatory and compliance issues ranging from advertising and policy reviews to webinar-based training on sales, F&I, privacy, data security, and other topics.
Krenek RV Center
Scott Krenek has an extensive background in the RV rental business and a reputation as a leader in the field. An owner and operator for more than 35 years, he was instrumental in starting the industry’s first 20 Group focused exclusively on helping dealers improve their rental operations. Krenek has also served as an instructor at the RV Dealers International Convention/Expo and the annual RV Rental School organized by MBA Insurance.
Adam Lafurgey is an Account Executive for Ally RV. Since joining Ally in 2014, Adam has held roles in internal training and as a sales specialist developing retail and dealer specific Ally Dealer Rewards programs. Adam brings a fresh perspective and a look into the millennial mindset. He has brought social media training to dealerships and is certified in soft skill courses including: Management by Strengths, Crucial Conversations and Communispond.
The Mar-Kee Group
David Martin is the President of the MarKee Group, an international sales training company. He has 40 years of sales, management and training experience. MarKee specializes in training that is specific to the RV, Automotive and Marine industries. David has created an online, RV-specific sales training program that is currently being used by 155 RV dealerships. He has been a featured speaker at 35 conventions in 7 countries and has written dozens of articles on sales and sales training. His most recent speaking engagements were at the National Automotive Dealers Association in January of 2017 and the Marine Dealers Conference and Expo in December 2016.
Scott Meyer is the brofounder of 9 Clouds (brother+cofounder), a digital marketing firm proudly based in Sioux Falls, SD that provides inbound marketing for automotive and RV dealers. A frequent speaker and teacher at events such as the automotive conferences NADA, Digital Dealer and Driving Sales Canada, Meyer writes on how to use technology to grow your community and business.
Thor Industries, Inc.
Mr. David Mihalick is the Sr. Director of Vehicle Safety and Regulatory Compliance for Thor Industries. David is a 16 year veteran of the RV Industry with the past 12 years being spent in his role at Thor. Prior to the RV Industry, Mr. Mihalick worked in both the automotive and juvenile products industries working for General Motors, Delphi, and Evenflo to name a few. David is an active member on various RV related technical and standards committees. He currently serves on the RVIA Standards Steering Committee.
Mike Nicholes Capital Management
Mike Nicholes has spent the past 40 years teaching parts managers and dealers how to best manage the parts inventory. In addition to the individual dealer instruction, Mike has been hired by 12 Auto and 3 HD Truck manufacturers to teach classes to the parts managers of the respective manufacturers in sponsored groups by the factory. Mike has presented workshops on parts inventory management to 18 NADA conventions and 6 ATD conventions. In addition to the dealership operations in the US and Canada, Mike has been invited to consult and teach parts managers and dealers in 71 countries. Mike's goal is to teach the parts managers and dealers the principles of good parts inventory management so that they can operate profitable and independently with the DMS system they are currently using.
Expedition Motor Homes, Inc.
Martin Onken is the President of Expedition Motor Homes in southern California. In addition to leading and managing the dealership, he also trains and consults third parties to open and operate successful RV rental dealerships and departments. Martin has presented at the RVDA convention/expo in previous years, primarily focusing on rental specific education.
Don Reed, CEO of DealerPRO RV Fixed Ops Training, has worked with hundreds of RV personnel in RV stores in the U.S. and Canada, teaching them how to increase profits and improve customer service in fixed operations. As an RV Dealer for 14 years, Don achieved a 65% market share in interior Alaska for both sales and service, and was awarded the Fleetwood and Winnebago “Awards of Excellence” for outstanding customer service. He has been published in Fixed Ops, RVPRO, RV Business and Dealer magazines and has conducted workshops for RVDA and NADA as a Top 10-Rated Speaker. His company, DealerPRO RV Training, is an approved curriculum for the Mike Molino RV Learning Center and provides custom training for all size RV Dealers, including Pop-Ups, Travel Trailers, 5th Wheels, Class “C” Motor homes and Class “A” motor homes.
A World of Training
Michael Rees, as President of A World of Training, is a hands-on, results-oriented leader with a comprehensive successful background in RV and automobile sales, management, training and overall dealership operations.
Pushing the Envelope, Inc.
Samantha Scott, APR is the President of Pushing the Envelope, Inc., a Certified Woman Owned Business marketing communication firm offering strategic communication services since 2006. Honored with more than 30 awards, she’s worked with brands such as Harley-Davidson, West Marine and California Closets. Published numerous times and a national-level speaker, she has produced flagship store grand openings for international brands, facilitated strategic marketing and community relations multi-million dollar facilities, garnered media placements in The New York Times, USA Today online, UK Daily, and more. Passionate about giving back, Samantha also serves as a member of the FGCU Foundation and March of Dimes boards, as Chair of the FGCU Marketing Department Advisory Board, is a member of the Digital Design Advisory Board for Cape Coral Technical College, and is a Past President of the Florida Public Relations Association and American Advertising Federation SWFL chapters.
First Approval Source
Myril has been a champion of dealer profit and success in the marine and RV industries for over 20 years. For over three years, he has been the COO and Dealer Champion at First Approval Source, an F&I service provider. As a speaker and consultant for dealer groups and dealers, he has assisted in maximizing F&I profit for dealers across the country. Myril has an extensive background in sales, finance, marketing, social media, business development and management. He has published several books and articles and is passionate about helping dealers maximize their F&I, online and internet success, especially in the face of an emerging and demanding new generation of consumers who have strong expectations about e-commerce and their online experience. A regular speaker at dealer events and conferences, he is an expert in assisting dealerships make the changes needed to embrace the increasingly wise, online assisted consumer.
Protective Asset Protection
Paul began his career in retail sales and was recruited into the F&I services business about 7 years later. During that time, he became a training partner with J.D. Power and Associates, working with dealers and manufacturers to help improve CSI scores and profitability. In 1991, Paul started a training and consulting company, providing dealership training for F&I, sales and customer service. In 1999, he added dealer development training for the RV, Powersports and Marine industries. His "Customer-Focused Selling", "High Value F&I", and "Customer Service Excellence" courses have helped dealers grow in sales, profitability, employee and customer retention.
Pete Smith has been called “one of America’s most influential professional development experts.” He is a sought-after international speaker and trainer in the fields of leadership, management, personal growth and development. His energetic, edgy, and interactive style is complimented by his ability to provide practical takeaways that actually work, while having a little fun in the process.
He is a board member of the HR Alliance DC and a director in the Association for Talent Development's DC Chapter. He is the creator of multiple leadership and management development programs, including the Rockstar Manager and the Expect to Win leadership program.
Spader Business Management
David Spader serves as a lead trainer and consultant for Spader Business Management. His areas of specialty include leadership development, succession planning, strategic development, company culture and effective hiring practices. He is the primary instructor for Spader’s Leadership Development Programs, Effectively Leading and Managing Employees Workshop, and Hiring Winners Workshop. He is also a lead instructor for the Total Management 2 Workshop. In addition, David spends a significant portion of his time providing hands-on coaching for executives, managers, and future leaders throughout North America. He has recently been invited to present at national conventions in the RV, Marine, Farm Equipment and Powersports industries.
Spader Business Management
Born and raised in South Dakota, John Spader serves as President of Spader Business Management. John is one of the primary instructors of the popular Total Management Workshop offered by his company, and also presents various other workshops and seminars related to business management. He is the author of articles which have appeared in many industry journals. John has been invited to speak for groups including Recreation Vehicle Dealers Association of America, Marine Retailers Association of America, North American Equipment Dealers Association, Outdoor Power Equipment Institute, and many more. He has worked closely with individual businesses in a variety of industries located in several countries around the world as a small business management resource provider and Spader 20 Group facilitator. He has also consulted and worked with associations and manufacturers, always with the focus on the privately-owned business whose owners’ savings are on the line.
A highly sought-after funny motivational speaker, Jody Urquhart is the author of All Work & No Say, a bestselling book that shattered assumptions that work can’t be rewarding and fun. Every motivational talk features, savvy, uplifting and hysterical advice to help your audience develop a buoyant, positive and meaningful perspective in the midst of stress and change. Jody is passionate about spreading the message of the importance of fun and meaningful work. A motivational speaker for over 16 years, Jody speaks at over 60 organizations and associations every year and is a top keynote speaker.
Jody's trademark is to deliver very funny motivational speeches; humor is a key part of her audience connection.
A former stand-up comedian, Jody ONLY uses clean humor and original content catered to the audience. Her mission is to help motivate people to derive more meaning, fun, and satisfaction from their work.
DRG - Dealer Resources Group
Garry Weaver is VP of sales at Dealer Resources Group based out of Tampa Florida. Garry also manages the Texas and
Oklahoma territory for DRG. He brings 28 years experience to the RV industry starting his carrier in the distribution inside and
outside sales. Garry has been with DRG for 13 years, conducting trainings for several of the companies that DRG represents.
Some of his latest speaking engagements was at RV University Days for NTP/ Stag‐ Coast and for Arrow distributing in Vegas.
Wheeler Advertising, Inc.
Ron Wheeler is founder and principal of Wheeler Advertising. He has been a featured speaker at RVDA for over 25 years and at NADA for over 18 years speaking on relevant and hot topics ranging from Dealership Branding, TV Effectiveness, Social Media and Digital Marketing. He began his RV advertising career over 30 years ago. He has been very involved in the RV industry serving as the RVDA Convention And Expo Chairman for 6 years and has also sat on the RV Hall of Fame Board. His company works with RV Dealers in over 30 states as well as Canada.
Valerie Ziebron started VRZ Consulting in 1989 and has since worked with hundreds of clients – big and small to increase not only CSI and Profitability but also job enjoyment. She firmly believes that “Work that’s fun, gets done!” She has delivered thousands of presentations around the world for dealers and their OEM partners. Her clients have included Yamaha, Chrysler, GM, Eastman Kodak and many others. Valerie makes a special study of what a dealership can do to “flip the switch from Reactive to Proactive” with the firm belief that to be profitable, you must be proactive.