March 2020 Issue of RV Executive Today


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10   Used RV Prices in 2019 Were Either Notably Better or on Par with 2018
Year-end data for 2019 show used fifth wheel prices were up, travel trailer prices were on par, and Class A motorhome prices were within one percent of the previous year’s prices.
12   NADAguides’ Top Researched RV Brands
Here are the brands that were most frequently searched on the guidebook’s website last year.
14   Measuring RV Customers’ Satisfaction and Loyalty
This survey reveals consumers’ satisfaction with their RV dealership sales and service experiences and shows which of them are more likely to recommend a dealership to others.
16    RV Sales Dip in 2019 but Remain Near Historic Highs
Take a look at sales figures for the past five years to keep 2019’s numbers in perspective. 
18   Handling Lead Workflows So No One Falls Through the Cracks
Increase sales by ensuring all leads get into the CRM and placed in the correct workflow.
20   “Truck of the Year” Jeep Gladiator Can Tow Many Travel Trailers
This Wrangler sibling can pull between 6,000 to 7,650 pounds, making it capable of towing a long list of trailers.
22   Dealers in Upbeat Mood at Distributor Shows
Record numbers of RVs on the road bode well for dealership service, parts, and accessories sales.