June 2017 Issue of RV Executive Today

Table of Contents
8   Many Dealership Benchmarks Steady in 2016
RV Executive Today's annual benchmarking section provides data on dealership performance, profitability. 
12  Increase in Revenue from RV Rentals Fuels Fleet Expansion This Spring
The majority of dealers with rental operations report double-digit revenue increases, satisfaction with profit margins, and larger fleets.

14   What's it Worth to You? 
NADAguides' Lenny Sims discusses what variables go into his valuations for used RVs.
18   Dealers Expect Solid Sales Growth in 2017                 
Dealer confidence remains at an all-time high as their sales increase eight to 10 percent, according to the latest quarterly market survey by Robert W. Baird & Co.

20   Independent Agent Says XtraRide Service Agreement is "Superior" in Handling Claims    
Tim Umstead, co-owner of TruMark Dealer Services, gives Protective's product high marks for providing the most comprehensive coverage and handling claims in a way that makes customers, dealers, and agents happy.     

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Other Issues

  • July 2017 

    marketing light-weight towables to Millennials and Generation Xers, finding and grooming a sales manager, common objections, sizzling summer sales, certifications and recertifications, pet peeves of a parts person
  • June 2017 

    Annual benchmarking issue with data on dealership performance and profitability; annual RV rental survey results; latest quarterly market survey by Baird & Co; NADAguides' Lenny Sims discusses valuations for used units; independent agent says XtraRid
  • May 2017 

    The importance of having a mobile-friendly dealership website; tips for getting your emails opened; advertising on social media; dealerships that are moving to the Cloud; choosing the best advertising platform; how to get employees to accept new tech
View all