February 2017 Issue of RV Executive Today

Table of Contents
8     It’s Time to Up Your (Customer) Service Game                       

Today’s consumers expect a much higher level of service from the businesses they patronize. Can your dealership employees live up to those expectations? If they don’t have the necessary skills and savvy, it’s time to up their game through training. Here are resources to help increase your staff’s professionalism.
10   Technicians, Here’s How to Earn Certification    
Want to get started today? Here are the basics.    
11     So You’re Certified—How Do You Stay That Way?           
You worked hard to achieve your professional status. Don’t let it expire. It’s not difficult to keep up your certification.           
12   You’re a Member of the Club Now!           
Earning certification comes with an important side benefit-- automatic membership in the Society of Certified RV Professionals. The society provides public recognition of certified individuals and offers them help in maintaining their status.         

14     Automakers Continue Incremental  Updates to Tow Vehicle Fleet
One of the more significant developments in tow vehicles occurs this fall, when Ford Motor Co. starts shipping to dealers its 2018 F-150 pickups with a diesel option. The only other full-size pickup with a diesel option is Fiat Chrysler’s RAM 1500.

    NADAguides.com’s Top Researched RV Brands       
Find out how your brands fared in the latest results from NADAguides.com.  

19       RV Shows Get Off to a Roaring Start   

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Other Issues

  • June 2017 

    Annual benchmarking issue with data on dealership performance and profitability; annual RV rental survey results; latest quarterly market survey by Baird & Co; NADAguides' Lenny Sims discusses valuations for used units; independent agent says XtraRid
  • May 2017 

    The importance of having a mobile-friendly dealership website; tips for getting your emails opened; advertising on social media; dealerships that are moving to the Cloud; choosing the best advertising platform; how to get employees to accept new tech
  • April 2017 

    KOA study shows more Americans are camping; travel trailer sales lead robust market growth; Forest River, Keystone retain top spots in travel trailers, fifth wheels; demand for RV rentals is robust; quarterly list of certified/recertified dealership
View all