Move Consumers from Research to Buying Using Showroom Technology Tips from Convention Workshop

(Fairfax, VA) With data at the tips of their fingers and the technology to find it, consumers are savvier than ever when it comes to knowing the products they are shopping for.

Learn to leverage showroom technology to integrate sales and F&I and commit the customer to delivery during the “Harnessing Purchasing Power with Showroom Technology” workshop at the RV Dealers Convention/Expo.

Moderated by Nicole Armstrong, VP corporate initiatives, Priority One Financial Services, the panel will feature Trevor Allred, business development, Kenect; Markle Janner, operations manager, Priority One Financial Services; and Phil Imbery, chief operating officer, MenuMetric; the workshop is set for 11:30 a.m. on Nov. 14 and is part of the business innovations education track.

Learning objectives for this session:

  • How to integrate sales and F&I processes to capture customers earlier in the buying cycle
  • How to identify legal boundaries that protect dealer and customer information
  • How to leverage showroom technology to interact with customers in the mobile environment that they primarily use


About the RV Dealers Convention/Expo

The convention allows North America’s top dealership personnel to forge valuable connections with peers, industry leaders, and potential business partners in the Expo. Dealership professionals can expand their network and gain insights from the best in the RV industry.

The dealer-organized RVDA Convention will provide an in-depth look into the current sales landscape. Attendees will have access to valuable resources to optimize all departments within a dealership, including fixed operations.

To register for the 2024 RV Dealers Convention/Expo click here. Regular updates will be posted on the convention website, Facebook, Instagram, LinkedIn, and X.

The event is sponsored by RVDA of the U.S., RVDA of Canada, and the Mike Molino RV Learning Center.

Companies interested in partnership or sponsorship opportunities can contact Julie Newhouse at (703) 364-5518 or email jnewhouse@rvda.org.