Brand Yourself: 4 Secrets of Brilliant Branding 
Wednesday, November 13
2:00 - 3:00 p.m.
Gabrielle and Brian Bosché, The Millennial Solution
Branding is key to capturing customers, growing market share and engaging your workforce. But how do you win the branding war without spending a fortune? No need to hire a spendy New York agency. This session will reveal the 4 scalable secrets to effective branding.
During this workshop, attendees will learn:
- Essential roles that storytelling plays in your branding - and how to do it effectively
- The psychology of branding - and why we need to understand who you are and why you work before trusting you
- Real case studies of companies like yours that have reinvented themselves using these 4 scalable secrets