Social Media for Growth: Pick the Right Channels, Develop Leads, and Measure Your Results
Wednesday, November 8
3:15 - 4:15 p.m.
Pushing the Envelope, Inc.
Social media use by businesses is no longer optional or uncommon, however, using it as a definitive business driver is. Attendees will learn how to create content that motivates, develops and nurtures audiences (as well as their team), strategically choose the channels they engage on and how to optimize them for peak performance, and audience research and maintenance performed, and how to measure it all to attribute leads, sales and revenue accurately – and improve them.
During this workshop, attendees will learn:
- How to identify the most effective channels for your dealership and how to optimize them
- Specific tips for leveraging the top social media channels of today
- How to definitively determine the ROI of your efforts on and offline, and in each department