Ron Wheeler

 Wheeler Advertising, Inc.

 Ron Wheeler is founder and principal of Wheeler Advertising.  He has been a featured speaker at RVDA for over 25 years and at NADA for over 18 years speaking on relevant and hot topics ranging from Dealership Branding, TV Effectiveness, Social Media and Digital Marketing.  He began his RV advertising career over 30 years ago.  He has been very involved in the RV industry serving as the RVDA Convention and Expo Chairman for 6 years and has also sat on the RV Hall of Fame Board.  His company works with RV Dealers in over 30 states as well as Canada.

Voice and Video...Learn the Secrets 

Thursday, November 14
9:00 - 10:00 a.m.

Ron Wheeler, 
Wheeler Advertising

By 2020 30% of all web sessions will be screen less.  The time to prepare your dealership for the changes coming to your customers shopping behavior is now.  Commerce sales for voice search alone will go from $1.8 billion in 2017 to $40 billion in 2022.  Video has taken over the majority of consumer content consumption.  YouTube, Facebook, Instagram and all the others are driving more video engagement than ever before.  Your dealership must prepare itself quickly for the power of voice search and the continued growth of video marketing.  Learn the secrets every RV dealer needs to understand to stay relevant in this every changing and dynamic market place. 

During this workshop, attendees will learn:
  • How to create a fully integrated video marketing program
  • Strategic ways to use voice search to attract RV shoppers
  • Conversion metrics that help track results