Paul Sheldon

 Protective Asset Protection


Since 1992, Paul has conducted hundreds of workshops, seminars and training sessions for dealers across the country with two major goals; increase performance results and improve overall customer experience. Working with dealers in the areas of F&I, sales and customer service through many changing economies and customer cultures gives him the ability to help dealers adapt and prosper in any environment. Paul has been a presented at RVDA in 2016 and 2017 and previously for NADA, Toyota Financial Services as well as multiple dealer groups and national meetings. Currently, Paul serves as the lead trainer for Protective in the RV, Marine, and Powersports industries in addition to working with dealers and field representatives on a day-to-day basis. This mix of assignments allows him to stay current, relevant and up to date with our ever-changing marketplace. 

F&I 2020: A Clear Vision for the Future of F&I

Wednesday, November 13
2:00 - 3:00 p.m.

Paul Sheldon, Protective Asset Protection

Are you still using the same F&I system you were in 1989? Customers today are not the same as 30 years ago and your system shouldn’t be either. It’s time for an upgrade. Bring your F& I Process into 2020 with effective presentations designed for today's customer and see your results and your customer satisfaction improve.

During this workshop, attendees will learn:
  • How to enhance your communication skills with customers from every generation
  • Six most important reasons customers have for owning your F&I products
  • Ways to integrate the F&I process across all departments of your dealership