RVDA Strategic Plan
RVDA’s Timeless Core Ideology
Core Purpose: To help dealer members achieve and maintain success.
Core Organizational
Values:
- Professional development and
education
RVDA facilitates the sharing of ideas
and is a trusted resource for best practices.
- Professionalism and integrity
RVDA is dedicated to the highest standards of personal
and professional integrity.
- Equitable member participation
RVDA encourages dealers of all sizes to participate in
association affairs and supports diverse opinions.
RVDA leads in the pursuit of excellence, innovation,
and industry unity.
RVDA is the leading advocate on public policy and
industry issues that impact RV dealers.
RVDA’s Long-term Envisioned Future (10+ Years)
BHAG (Vision): RVDA is the recognized voice for
RV dealers and a catalyst for essential dealership solutions.
Vivid Description of a Desired
Future:
RVDA is sought after for its influential
leadership and expert advice on issues shaping the RV
industry. The dealer’s voice and views
are effectively represented by the RVDA to legislators, regulators, and
important stakeholder groups within the industry. The association values industry unity and works in
collaboration with others to achieve it. RVDA is not only known for its influential voice for RV
dealers, but as an essential partner in the success of RV
dealerships. RVDA membership is viewed as
integral to business success. Second
generation owners and new professionals entering the industry especially
value the benefits of membership. RVDA
members actively participate in the association’s programs and
services, which offer innovative business practices and provide members
the opportunity to experience new industry products. RVDA is using
technology tools effectively to communicate to members, engage members,
and deliver content to members.
As a result of RVDA’s influential
leadership, RV dealers experience business success and the consumer is
able to enjoy the benefits of owning, maintaining, and using recreation
vehicles.
Approved March
2012
